Little Publicity: Sex Tapes

Sex sells! Right? In all honestly I think that clever marketing sells. Eva Mendes Sex Tape.

Genius right? There’s actually a term for this called marketing in the groundswell. Its when you listen to what people are demanding and then you give it to them (Knowing you have a market before you create the product). Although the Eva Mendes Sex Tape was a hoax, it teaches a pretty valuable lesson in marketing. Give people what they want.

“Ships in the harbor are safe, but that’s not what ships are built for” – John A. Shedd

Lots of Little Love




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